About Homecrest
Homecrest combines a rich
history of quality and classic design with today's demand for affordable luxury
and versatile living. Homecrest's focus has broadened to encompass the
increasing demands of sophisticated, style-driven consumers seeking to
complement their homes' interior designs and create a seamless flow between
indoors and out. Homecrest is poised to build its future on consumer and
contract needs, innovative new products and global opportunities.
Rich History Since 1953
Homecrest began as an offspring of a retail
furniture shop in Wadena, Minn. in 1953, when founders Mert Bottemiller and Al
Engelmann set out to build a better hassock (now more commonly known as an
ottoman) than their vendors could supply. They soon expanded their business
into manufacturing with a growing line of indoor and outdoor patio furniture.
Bottemiller's swivel rocker mechanism, patented in 1956, was at the foundation
of the Homecrest outdoor patio furniture line, which took off in the 1960s as
Americans increasingly enjoyed backyard dining, entertaining and recreation.
The popularity of Homecrest products soared and distribution extended
nationwide.
As retail sales prospered, distribution expanded into new markets including
international, and contract for resorts, restaurants and health care. The
Homecrest outdoor patio furniture line also grew, with a stream of new
collections, products and innovations including: self-adjusting chaise, swivel
rocker recliner and chaise, gliders, padded slings and technically innovative
fabrics, very low maintenance aluminum mesh, and the popular Comfort Recliner.
In the late 1990s, Baby Boomers began to fervently embrace their outdoor
environments and seek more outdoor patio furnishings to satisfy their growing
desire to nest and socialize with friends and family. This movement also
generated increased competition from lower priced import products and other
market changes, which created numerous business challenges for Homecrest.
In response to the rapidly evolving outdoor living market, Homecrest has been
redefined with new leaders, owners, and manufacturing strategies, and a bold
new emphasis on marketing and trend-driven design. Building upon the brand's
heritage of quality, performance and comfort, Homecrest's focus has broadened
to encompass the demands of increasingly sophisticated, style-driven consumers
seeking to complement their homes' interior designs and create a seamless flow
between indoor and outdoor living spaces. The latest Homecrest collections
reflect this trend, highlighted by timeless frame designs and finishes,
fashionable fabrics, comfortable seating options and an array of metal and
Natural Series table tops.
Headquarters
Homecrest Outdoor Living, LLC
1250 Homecrest Ave.
Wadena, MN 56482
Product Line
A comprehensive line of affordable luxury
outdoor patio furniture offered in 30 collections. Pieces include tables,
chairs, chaises, loveseats, sofas, ottomans bar and balcony stools/chairs
stools featuring durable aluminum, steel, and cast frame construction. Products
can be customized with an array of frame finish colors and fashionable fabric
options. Table top options include metal, cast, glass and a broad selection of
Natural Series products.
Signature Products
Comfort Recliner, The Original Swivel Rocker,
Single Glider/Gliding Ottoman, Swivel Balcony Chairs, Fire Tables, Cirque,
Airo2 and Natural Series Table Tops.
Industry Firsts
The original Swivel Rocker mechanism,
patented by Homecrest in 1956, was at the foundation of the Homecrest outdoor
product line, which took off in the 1960s as Americans increasingly enjoyed
backyard dining, entertaining and recreation. The popularity of Homecrest
products soared and distribution extended nationwide. In addition to being one
of the first outdoor patio furniture manufacturers in the United States,
Homecrest was also the first outdoor furniture manufacturer to use Sunbrella
fabrics on outdoor furniture.
Hospitality
As retail sales prospered, distribution
expanded into new markets including international, and contract for resorts,
restaurants and health care. The Homecrest outdoor patio furniture line also
grew, with a stream of new collections, products and innovations including:
self-adjusting chaise, swivel rocker recliner and chaise, gliders, padded
slings and technically innovative fabrics, very low maintenance aluminum mesh,
and the popular Comfort Recliner.
Manufacturing
Made in Wadena, Minnesota, USA
http://www.homecrest.com/About/
[Accessed October 11, 2020]